Is Your Business a Turnstile?
I’m sure you never thought of your company as a turnstile before now, but stop and think about it. Are you just going through the
Mike Rowe’s Trade Hub
As you might guess, we’re big fans of Mike Rowe and his show Dirty Jobs – remember we wrote a blog a few months ago
Repost: The Rule of Pick 2
We discuss this all the time with prospects, clients, even friends. When you’re buying something, you have a choice of two of the following three
Marketing Like Simon Cowell (Part 2)
A few days ago, I wrote about American Idol judge, Simon Cowell and his insights in marketing and positioning a business (Part 1). We can
Marketing Like Simon Cowell
If you’re a fan of American Idol then you probably miss Simon Cowell about now? Love or hate the man, you have to agree that
Making Big Moves: A Marketing Workshop for the 21st Century A/E/C Industry
The Brand Constructors are proud to sponsor and be a board member for SMPS SELA’s first educational workshop – Making Big Moves: A Marketing Workshop
Don't Get Me Started on the Yellow Pages
Recently a friend that works in the marketing department for a private & public works construction company asked me my thoughts on advertising in the
Branding Like Mike Rowe
Since you’re in construction, you probably know Mike Rowe from Dirty Jobs, but if you don’t you may recognize his voice from Discovery Channel’s Deadliest
That’s One Way to Do It.
A friend on Facebook posted this crazy looking image and it made me think about a few things. 1) Construction & Engineering can accomplish just
Our Answer to the Recession
Boo hoo, we’re in a recession. Now that that is over, let’s get down to business. If you’re currently scraping to get by, I’m sorry